Good time for the first post as Google AdSense is ten years
old today and Google wants everyone to know about it -
as they should. AdSense has given Google a way to bring in a nice and sizable
secondary source of income, outside of basic search ads. They are now the
largest in the display ad business because of it and their acquisition of
DoubleClick.
More importantly, AdSense has created industries that never
once existed, including algorithms (Panda) that never existed. AdSense has
helped families buy homes, pay for tuition, and pay off debt but it has also
led to the collapse of those same families, put people into debt and caused
many issues. Again, terminations, Panda, abuse, etc.
That being said, AdSense has made an impact on us all.
Either directly as publishers or advertisers or indirectly as webmasters or
SEOs who have built sites or had algorithms impact our sites in response to the
AdSense community.
It has been a crazy ten years with Google on both the paid
and organic side.
For more about the history of AdSense, click here and to
partake in a chat with the founder of AdSense, go here and
add it to your calendar.
Happy Anniversary once again :)